The Minor in Marketing is designed to offer both breadth and flexibility in accommodating specific student learning and career interests. Students must meet with the Marketing Minor Coordinator to discuss the selection of appropriate courses to strengthen their major area of study.
For further information about policies related to minors, see the Program Policies page.
Required Prerequisite Course
| Course | Title | Credits |
|---|---|---|
| MK 250 | Marketing Essentials | 3 |
Program Requirements
| Course | Title | Credits |
|---|---|---|
| Please note: Some courses have pre-requisites that must be completed before beginning the minor. | ||
| Required Courses | ||
| Select two of the following Foundations of Marketing courses: | 6 | |
| Consumer Behavior | ||
| Marketing Research | ||
| Promotional Strategy | ||
| Select two Applied Marketing or Professional Sales courses from the following: | 6 | |
MK 340-400, 411 | ||
PRS 300-400 | ||
| Total Credits | 12 | |