The Professional Sales Minor at Bentley University equips students with the strategic, technological, and interpersonal tools necessary to excel in modern sales environments. Students will explore the complete sales process, from lead generation and nurturing to lead conversion and customer fulfillment, with a focus on strategic sales planning. This program emphasizes the development of sales strategy creation, the application of cutting-edge sales technologies, and leadership skills that empower students to guide sales teams and drive organizational success.
Through interactive courses, role-play exercises, and hands-on projects, students will master critical interpersonal communication techniques and gain practical experience in real-world sales scenarios. From understanding customer needs and creating value propositions to navigating complex sales cycles, students will graduate with the confidence and skills to thrive in consultative sales roles and leadership positions across industries.
For further information about policies related to minors, see the Program Policies page.
Prerequisite Course
| Course | Title | Credits |
|---|---|---|
| MK 250 | Marketing Essentials | 3 |
Program Requirements
| Course | Title | Credits |
|---|---|---|
| Required Courses: | ||
| PRS 339 | Effective Selling | 3 |
| PRS 343 | Sales Management | 3 |
| PRS 373 | Sales Strategy and Technology | 3 |
| MG 360 | Negotiating | 3 |
| or PRS 421 | Professional Sales Internship | |
| Total Credits | 12 | |